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PRSP elects new board of trustees; Megaworld, SM, PLDT execs take top posts

The Philippine Star

February 4, 2022 | 12: 00am

MANILA, Philippines — The Public Members of the family Society of the Philippines (PRSP), the country’s premier organization of PR and verbal replace professio­nals, no longer too lengthy within the past elected its recent put of dwelling of board of trustees and officers for 2022-2023.

Elected president modified into Harold Geronimo, within the within the meantime the senior assistant vp and head of Public Members of the family and Media Affairs of Megaworld Corp., and similtaneously the communications head of Andrew Tan-led conglomerate Alliance Global Crew Inc. He beforehand served the PRSP board for 2 phrases in 2015 and 2016. He also chaired the 23rd Nationwide Public Members of the family Congress in 2016.

Cathy Ileto, within the within the meantime the vp for corporate communications of SM Investments Corp., modified into elected as vp-interior, and can also be this twelve months’s chair of the Anvil Awards; Cathy Yap-Yang, who is the key vp and crew head of corporate communications for PLDT Inc., has been elected vp-external and can chair this twelve months’s Nationwide Public Members of the family Congress; Cherie Mijares, who is the Crew Company Communications director of DDB Crew Philippines, modified into elected as board secretary and can chair the Exterior Linkages Committee and the APR Accreditation Board; Franz de la Fuente, who is the Company Communications, Branding, and Special Projects officer of the Nationwide Reinsurance Corp. of the Philippines, modified into elected treasurer and can chair this twelve months’s Students PR Congress;  and Lady Ochel Espinosa, Regional Insights director for Emerging Markets, Southeast Asia of iSentia, as interior auditor.

Also elected as directors had been Joji Banzon, director for Special Projects and Partnerships of the Asian Institute of Management, who will also chair the organization’s Social Accountability and Ways and Manner Committees; Mikey de Quiros, vp for external affairs of Fat Circle Communications, who will chair the Membership and Inner Communications Committee; and Ana Ruby Pista, founder and CEO of Ardent Communications, who will chair the Genuine Vogue, and Marketing and Publicity Committees.

“We’re going to have the choice to be guided by the vision of ONE PRSP this twelve months. ‘One’ signifies unity amongst the people of the country’s ‘premier’ organization for public kinfolk professionals. We’re going to have the choice to be one and united for truth, for innovation, and for development. This twelve months, we would be working together on programs to indicate ‘truth verbal replace’ as a guiding light to the occupation, reach additional discovering out, sharing of handiest practices, and environment up a tradition of innovation within the PR occupation in particular amongst youthful practitioners, and to push for the larger role of public kinfolk and communications in nation-building,” Geronimo said.

The board of trustees directs and supervises the affairs and properties of the society, exercising whine powers and obligations outlined by PRSP’s by-authorized pointers. The newly elected board and officers officially dangle place of work on Feb. 1, the birth of the fiscal twelve months of PRSP, for a one-twelve months duration.

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